Weight Watchers s Leading Provider Of Weight Management...

One of America’s biggest problems can be a great market to make money. What problem? Obesity, almost 68%of all Americans are obese. 68% of 320 million of America’s people means 200 million people in America are obese, according to FRAC.com. A market with 200 million people is a big market to take over. That’s exactly what Weight Watchers tried to do through their new super bowl commercial. Weight watchers are a business that helps people lose weight. They are the world’s leading provider of weight management services. The market audience can include ages from 18 to 65 years old. Weight watchers commercial tries to motivate, educate, and convince their audiences to buy the service. Weight watchers Super Bowl commercial explains how this commercial uses words, sounds and images that influences an audience to purchase their service. The commercial acts out how your brain acts when it’s on donuts and cheeseburger. 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